FOR IMMEDIATE RELEASE:
LANSING, MI, May 6, 2026, Michigan Agritourism has just unveiled a new website in celebration of its 20th Anniversary. The new site is designed to help families, food lovers and tourists discover farms that welcome guests, while also serving as a valuable resource for agritourism farmers in Michigan. Key features include:
- Find Farm Fun – Easily search by product, activity, farm name or region
- In Season Food and Fun – Discover what’s fresh and happening by season
- Events Calendar – Find upcoming events across Michigan
- Know Before You Go – Helpful tips for safe and enjoyable farm visits, especially for new visitors
- Farm Fun Kids – A downloadable coloring book and introduction to Mata, the farm dog!
- Farmer Support – Resources to support agritourism farmers, including the soon-to-be-released Michigan Agritourism Toolkit – A practical guide to starting and operating an agritourism business in Michigan. Expected launch date: Summer 2026
“The new website is the perfect way to kick off our 20th Anniversary. We’re proud to put a spotlight on Michigan agritourism farmers, and hope it inspires people to visit, explore, and connect,” says Janice Benson, executive director of the Michigan Agritourism Association. “We have an amazing variety of agricultural experiences to discover and incredible farmers to meet. We’re excited to help guide your journey.”
Michigan Agritourism will continue to build resources for the public and for farmers, says Benson. “Each time you visit the site, you’ll find new events, new information about what’s in season and ideas for your next farm visit.”
The Association will soon release its 2026 printed directory, Michigan Farm Fun, which is one of the most requested publications at Michigan Welcome Centers, Farm Bureau Insurance offices and many tourist and farm locations across the state. The directory is sponsored by Farm Bureau Insurance and the Michigan Apple Committee.
To mark the milestone, the Association will host a 20th Anniversary celebration for agritourism farmers this November at the Bavarian Inn Lodge in Frankenmuth.
The new website is now live at www.michiganfarmfun.com
###
Michigan Agritourism is a non-profit association that supports the agritourism industry through promotion, education, advocacy, problem resolution and networking. Its goal is to keep family farms sustainable, support local economic growth and provide rich and unique experiences for visitors to make lasting memories.